About Apzura

Programming fascinated me as a teenager. When Apple released Swift Playgrounds, a program that let you learn to code right on the iPad, I saved up the money just to get started. Then life got in the way and the idea was put on hold.

It came back while fishing. I wanted to document my catches and keep track of spots and weather, but everything was cumbersome, scattered across several apps, and for what I really needed there was simply no solution. So I built it myself.

About two years ago it was still a tool for myself. But the longer I developed it, the clearer it became: if I do this, I do it properly, and for everyone. A simple app became Fishfy, a fishing assistant with server-side calculations, automatic rules, and weather, water, and spot data that goes far beyond an ordinary notes app.

Logo, website, app, and concept, everything passed through my hands. That experience of carrying a product alone from the first line of code to release on the App Store is the foundation of Apzura today.

Now I want to share that DNA: the same care, the same standard, with a growing team, for people who have an idea and are looking for a partner who takes it seriously. A one-person project becomes a workshop for native apps at a high level.